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Junior Paid Media Consultant

Knucklepuck is searching for an ambitious, innovative individual to join our rapidly growing team of digital-first marketers as a full-time Junior Paid Media Consultant. The Junior Paid Media Consultant will be expected to contribute immediately in a collaborative environment that rewards results.

About Knucklepuck

We are a digital marketing agency dedicated to driving sustainable, bottom-line growth for our clients. To accomplish these goals, we become an extension of our clients’ marketing teams to create extraordinary web experiences. Our team is comprised of top-notch marketers specializing in content production, search engine optimization, paid media advertising, and web development. We mirror our own industry — quick, quirky, innovate, creative, growing explosively and born of the digital revolution. Our clients span industries from e-commerce to local businesses to Fortune 500 companies.

We are seeking an ambitious self-starter who is passionate about building and managing brilliant ad campaigns that help our clients reach their target audiences online. Our team is well suited to grit hustlers who value a hard day’s work, the comforts of a beanbag chair and a quality pun.

About the Position

The Junior Paid Media Consultant will report directly to the Paid Media Manager. Although substantial training will be provided to teach the technical skills necessary to succeed in the position, the Junior Paid Media Consultant must be independent, self-motivated, and able to interact directly with clients in a professional manner. 

The Junior Paid Media Consultant must be able to take direction and cultivate strong professional relationships both externally (with clients, experts, sources, etc.) and internally (with colleagues across departments at all levels within the company).

To succeed in this position, you must have:

  • Creative problem-solving and strategic thinking skills that can be applied to execute tactical action items
  • Quick-learning tendencies, a thirst for knowledge, and a desire to contribute immediately to a rapidly growing startup agency
  • A track record of leadership roles and experiences demonstrating an action-oriented personality
  • Impeccable attention to detail, excellent organizational skills, and ability to independently manage tasks to meet deadlines in a fast-paced, results-oriented culture
  • Strong written and verbal skills to communicate professionally with clients and partners
  • A data-driven approach to marketing with an ability to compile and analyze client reports, uncover new opportunities, and drive strategy
  • Advanced knowledge of Excel, PowerPoint and Word
  • Passion! Knucklepuck thrives on growth from within and operates as a meritocracy. You will be one of the first members of our Paid Media department and will be afforded significant growth opportunities as the department expands based on your performance.

You will be given significant training and instruction to cultivate the skills necessary to actively manage and optimize Paid Media campaigns. With this training, your primary responsibilities will include:

  • Implementation of paid media campaigns across various digital platforms (AdWords, Facebook, Twitter, LinkedIn, among others)
  • Daily analysis of Paid Media performance trends
  • Development of strategic keyword and ad copy recommendations
  • Summarization and reporting on performance at a daily, weekly, and monthly basis
  • Day-to-day management of all paid media client accounts including bidding, optimization, testing, client inquiries & requests, seasonal adjustments, and roll-out of new campaigns and promotions
  • Monitoring and adjusting campaign budgets as necessary to manage against client-directed monthly spend limits
  • Planning and leading meetings with clients to review performance, explain strategies and tactics and make recommendations for improvement
  • Designing & building new client paid media accounts including account structure, targeting, keywords and ads, extensions, etc.
  • Gaining working knowledge of each client’s industry to better understand and optimize goals, key metrics, budgets, target audience, etc.
  • Understanding how Paid Media fits into an overall digital marketing strategy
  • Working closely with SEO & Analytics teams to share insights and understand non-paid media influences on account performance

It would be great if you have:

  • Experience with Paid Media platforms, including Google AdWords, Bing Ads, Facebook, LinkedIn and Twitter for paid promotion, targeting, and measurement
  • Passion for data and analytics, and preferably some academic training in analytics or research
  • Google AdWords Certification, Bing Ads Certification, and/or Google Analytics Certification

How do you apply?

Please complete the application on this page and upload your resume, cover letter, and salary requirements. Your cover letter should include explicit examples of how your skills are a match for Knucklepuck and specifically the Junior Paid Media Consultant position. As a reminder, your cover letter is your opportunity to demonstrate what you can bring to this role and why you are the best fit to help us reach our goals, so make it count!

In the first line of your cover letter, please let us know where you think the name Knucklepuck originated from.

Benefits

Traditional benefits: Macbook; 15 days PTO; 401k matching; contributions toward a competitive medical plan; the option to purchase additional benefits at reasonable rates such as dental and vision.

Non-traditional benefits: Flexible work hours; casual dress code; Work From Home opportunities; snacks; beer fridge; Clifton StrengthsFinder; monthly company social events; beanbag chairs; the occasional Nerf gun battle; birthday celebrations; Lunch & Learn lectures; startup business mentality

The Fine Print

This is an on-site, full-time position. We are an equal opportunity employer. If you can bring it, we will recognize your talent.

 

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